Case studies
Municipalities, museums, destinations and nature experiences all over Sweden use OnSpotStory to tell the stories of their places. Here is a selection.
Filter by the type of organisation you're interested in and read more about each app.

#GoTrollhättan – a one-stop shop window for Trollhättan
Unlike typical municipal apps focused on services, or guide apps for a single attraction, Trollhättan in western Sweden wanted one app that would be a polished, well-stocked shop window for the whole city.

Coastal Past – making military history accessible digitally
One of the goals of the three-year project "Defence Arch – Stories of the Coastal Past" was to create rich, story-driven content to share digitally, giving visitors a better experience of the military history sites scattered across the Swedish and Finnish archipelagos.

Destination Läckö-Kinnekulle – tours for everyone
Destination Läckö-Kinnekulle, between Sweden's two largest lakes in the west of the country, had long wanted an app that could offer extra value for visitors to the area. Its own market research told it which features it needed – and it chose OnSpotStory.


Gothenburg Botanical Garden
The Botaniska app guides you through Gothenburg Botanical Garden on three walks: Botaniska runt (Around the Garden), Vandra i det vilda (Walk on the Wild Side) and Hälsostigen (the Health Trail). There is also an AR walk among the garden's trees where you can look inside a tree trunk and examine magnified pollen, plus event information and a map of the garden.

Hej Borås! – discover Borås on your own
Borås, an hour east of Gothenburg, is a city with big ambitions, full of street art, sculptures and public art, world-leading textile research and magnificent nature. With the Hej Borås! app, visitors and residents alike can discover more of everything Borås has to offer.

Jamtli – three museums in one place and one app
At Jamtli in Östersund, in the province of Jämtland in central Sweden, visitors can experience three museums in one place. History, art and historic settings come together to create unique and exciting experiences that both entertain and move.

Kristinehamn Art Museum – audio guides on your phone
Kristinehamn Art Museum, on the shores of Lake Vänern, opened its doors in 1997. Over the years it has shown exhibitions with greats such as Pablo Picasso, Henri Matisse and Alvar Aalto. Today the museum mainly focuses on artists from the contemporary art scene.

Kulturväg Skaraborg – a digital journey through historic places
Kulturväg Skaraborg takes you on a journey through the western Swedish region's many fascinating cultural and natural attractions. With the app, you can dive deeper into historical stories and discover hidden gems along the way.

Lerum Municipality – local experiences for the whole family
For Lerum, a municipality just outside Gothenburg, it was important to have a digital platform that was easy to update, so that new digital experiences could be added over time.


Literary Stockholm
Literary Stockholm was created together with Stockholm Public Library and guides visitors to the city's literary signs – tributes to authors who have portrayed the capital in their books. Each sign bears a quote linked to the spot, and in the app you can read or listen to the texts on literary walks for adults and children alike, rounding off with a quiz.

Mariebergsskogen – an app that helps visitors discover more
Mariebergsskogen is the city park of Karlstad in west-central Sweden, with a zoo, a nature centre, concerts and lots of great experiences. With the app, visitors can take guided tours, find their way around the park and get more out of their visit!

Marvellous Sunne – step inside the sagas
There is a lot to see, do and experience in Sunne, Nobel laureate Selma Lagerlöf's home district in the province of Värmland. The municipality wanted rich, accessible content that visitors could easily take in – for Swedish and English speakers alike.

Nordens Ark
The Nordens Ark app takes visitors at this wildlife park on Sweden's west coast on walks among exotic animals and Nordic heritage breeds, with information that is easy to update in OnSpotStory's editing tool. Through an integration with Swish, Sweden's mobile payment app, visitors can donate any amount right at the enclosures to support the foundation's work for endangered species.

Norrviken Gardens – the whole world in one garden
Norrviken Gardens outside Båstad, on Sweden's west coast, likes to describe itself as the whole world in one garden. Its founder, Rudolf Abelin, travelled the world collecting garden inspiration from different places and eras, and in the early 1900s created several gardens in different styles.

Nya Djurgårdsvarvet – a video guide to the past and the present
Nya Djurgårdsvarvet, a historic shipyard on Djurgården in central Stockholm, has launched a digital video guide to make its long history and ongoing activities more accessible to visitors.

Nynäs Slott
In the Nynäs Slott app, visitors to this manor house south-west of Stockholm are guided through the castle park and nature reserve by a dramatised audio guide in which the maid Sabina, born in 1877, tells the story of the household staff with narration, sound effects and music. An interactive GPS map shows visitors where they are in relation to sights and accommodation in the area.

Rabbie’s Tours – guided tours in Mandarin
Rabbie’s Tours welcomes visitors from all over the world, with charismatic guides who tell stories about interesting places along the way. Many of their guests don't speak English and can't fully follow the guides' fast-paced stories.

Sagobygden – the app that carries the storytelling tradition forward
How do you bring a thousand-year-old storytelling tradition into the digital age? Sagobygden, with its 43 legend sites in Kronoberg County, needed a new, modern app to improve accessibility and showcase its unique cultural heritage.

Skövde Streetmuseum
The Skövde Streetmuseum app guides visitors through the historic buildings of Skövde in western Sweden, from 18th-century cottages to the 1960s cultural centre. The town lies between lakes Vänern and Vättern, with Mount Billingen and its nature reserve within easy reach for anyone who wants to combine a town walk with nature.

Strand Rederi – boat sightseeing out of the ordinary
Strand Rederi has three boats in central Stockholm. They can be chartered for parties and celebrations, and in summer they run daily sightseeing tours for visitors who want to see Stockholm from the water.


The High Coast World Heritage Site offers a digital guide to the area
The High Coast is a UNESCO World Heritage Site on Sweden's northern Baltic coast, spanning four municipalities in Västernorrland County. The app brings together everything from hiking trails and nature reserves to restaurants, accommodation and events in the area.

The National Library of Sweden – explore the library on your own
Kungliga biblioteket is the National Library of Sweden, located in Humlegården in Stockholm. The library collects and preserves all printed material published in Sweden since 1661.

The Swedish History Museum AR – befriend the lonely lion
At the end of 2019, the Swedish History Museum in Stockholm launched a new guide for children using AR (augmented reality). The mission: find a friend for the lonely Piraeus Lion, a large stone sculpture in the museum's entrance hall.

The Swedish History Museum – making history accessible to everyone
The Swedish History Museum in Stockholm is mostly indoors. It is a large building with many kinds of visitors – from school groups to tourists from all over the world.

The Viking Museum – experience the Viking Age in nine languages
Vikingaliv, the Viking museum on Djurgården in central Stockholm, is an indoor museum with a good internet connection. It needed a solution that would work for large numbers of visitors, be easy to get started with and serve tourists from many different countries.

Tre Trästäder – digital guides for the whole family
Tre Trästäder (Three Wooden Towns) is a collaboration between Nora, Eksjö and Hjo, three small towns in central and southern Sweden that have joined forces to develop ideas and experience around the small town as a cultural heritage destination.


Uppsala Municipality showcases its public art
Uppsala Municipality's app Uppsala konst & kulturarv (Uppsala Art & Heritage) offers themed walks, images, texts, audio guides and quizzes that help you discover the public art and history of this old university city north of Stockholm at your own pace.

Upptäck historien – discover the cultural history of Stockholm County
Upptäck historien (Discover History) is one of three apps run by Stockholm County Museum. The museum is part of Region Stockholm and has a digital mission.

Visit Gammelstad
The Visit Gammelstad app guides visitors through Gammelstad Church Town near Luleå in northern Sweden – a UNESCO World Heritage Site – and the open-air museum Hägnan. Guided walks, audio guides and interactive maps let visitors discover the church town's history, and for children there are quizzes and discovery trails that make the visit both fun and educational.


Visit Lund
With the Visit Lund app you can explore this medieval university city in southern Sweden on your own, through guided walks and quizzes that highlight Lund's most interesting places. The app has an interactive GPS map, cycling and walking tips, and an events calendar showing what's on in the city.


Visit Norrköping brings the visitor experience together for Augustifesten
In the Visit Norrköping app – for the former textile city south of Stockholm – you can see what's happening in the municipality and take digital city walks. During big events such as the Augustifesten summer festival and Kulturnatten (Culture Night), the app plays an even bigger role, as users can put together their own schedules.

Visit Varberg – experience scenic Varberg
Discover scenic Varberg on Sweden's west coast! The Visit Varberg app helps you find cycling and walking routes that lead to well-known attractions, local hidden gems and settings only nature itself can offer.

Ådalen Literature Festival – a festival app
In August 2023, the very first Ådalen Literature Festival took place on the High Coast of northern Sweden. Founded by the authors Mats Jonsson and Tove Alsterdal, it was much like a music festival, with tent stages, food trucks and a packed programme.

Åland Museum enhances the visitor experience
The Åland Museum app is a digital tool for sharing the rich cultural heritage of Åland, the Swedish-speaking islands between Sweden and Finland, with a wider audience. With the interactive app, the museum has made the experience easier for visitors and staff alike, combining history with modern technology.

Örebro County Museum – the county's cultural heritage in one app
Örebro County Museum in central Sweden works extensively with historic environments and landscapes. With the app, the museum takes the county's cultural heritage out to the sites themselves – with digital guides through plains and mining country, events and quiz trails.
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