{"id":10517,"date":"2023-08-18T11:23:58","date_gmt":"2023-08-18T11:23:58","guid":{"rendered":"https:\/\/www.onspotstory.com\/?post_type=avada_portfolio&p=10517"},"modified":"2024-12-09T15:01:24","modified_gmt":"2024-12-09T15:01:24","slug":"visit-varberg-upplev-naturskona-varberg","status":"publish","type":"avada_portfolio","link":"https:\/\/www.onspotstory.com\/index.php\/case\/visit-varberg-upplev-naturskona-varberg\/","title":{"rendered":"Visit Varberg – Upplev natursk\u00f6na Varberg"},"content":{"rendered":"

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Visit Varberg<\/h1>\n
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Uppt\u00e4ck natursk\u00f6na Varberg! Visit Varberg-appen hj\u00e4lper dig att hitta cykel- och vandringsrundor som leder till v\u00e4lk\u00e4nda bes\u00f6ksm\u00e5l, lokala utflyktp\u00e4rlor och milj\u00f6er som bara naturen sj\u00e4lv kan bjuda p\u00e5.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Utmaning<\/strong><\/h4>\n
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Kuststaden Varberg och landsbygden runt omkring \u00e4r som gjorda f\u00f6r att utforska p\u00e5 cykel. Visit Varberg ville d\u00e4rf\u00f6r hitta en digital l\u00f6sning f\u00f6r stadens m\u00e5nga cykelrundor. De ville dels ha m\u00f6jlighet att rita ut rutten p\u00e5 en karta, dels kunna fylla p\u00e5 med olika intressepunkter. Det var ocks\u00e5 viktigt att appen hade gps s\u00e5 att anv\u00e4ndaren kan f\u00e5 notiser n\u00e4r hen n\u00e4rmar sig n\u00e5got intressant, eller bara beh\u00f6ver v\u00e4lja r\u00e4tt v\u00e4g.<\/p>\n

F\u00f6r Visit Varberg, som \u00e4r ett kommunalt destinationsbolag, var det ocks\u00e5 viktigt att appen levde upp till de tillg\u00e4nglighetskrav som g\u00e4ller. Och att det b\u00e5de fanns utvecklingsm\u00f6jligheter och fri support.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>

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L\u00f6sning<\/strong><\/h4>\n
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Vi skapade en native app; Visit Varberg som formgavs i enlighet med Varbergs grafiska profil. Vi implementerade ocks\u00e5 Varbergs egna ikoner s\u00e5 att bes\u00f6kare ska k\u00e4nna igen sig i formspr\u00e5ket \u00f6verallt i appen.<\/p>\n

Guidefunktionaliteten i appen passar utm\u00e4rkt \u00e4ven f\u00f6r cykelrundor. D\u00e5 Varberg sedan innan hade sina rutter som kmz-\/gpx-filer var det enkelt att l\u00e4gga in dessa p\u00e5 den underliggande digitala kartan. Cykelpumpar markerades ut, liksom toaletter och kaf\u00e9er och annat som \u00e4r bra att ha koll p\u00e5 under cykelrundan.<\/p>\n

Till en b\u00f6rjan var appens fokus fr\u00e4mst de m\u00e5nga och olika l\u00e5nga cykelrundorna, och en stadsvandring till stadens kulturp\u00e4rlor. Sedan lanseringen inf\u00f6r sommaren 2022 har inneh\u00e5llet v\u00e4xt och innefattar nu \u00e4ven evenemang och turistinformation. Och inneh\u00e5llet finns nu ocks\u00e5 p\u00e5 engelska och tyska.<\/p>\n<\/div>\n

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TILLG\u00c4NGLIGHET<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":10530,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[281,277,367],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-10517","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-besoksmal","portfolio_category-kommun","portfolio_category-native-app"],"yoast_head":"\nVisit Varberg - Upplev natursk\u00f6na Varberg | OnSpotStory<\/title>\n<meta name=\"description\" content=\"I Visit Varberg-appen finns interaktiva kartor med cykel- och vandringsrundor och digitala guider f\u00f6r turister och inv\u00e5nare som vill uppt\u00e4cka natursk\u00f6na Varberg.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.onspotstory.com\/index.php\/case\/visit-varberg-upplev-naturskona-varberg\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visit Varberg - 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